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Brian Urlaub

VP, Director of Geothermal Operations


Associates, HVAC Design & Technology
Chippewa Valley Technical College


Certified Geothermal Designer

International Ground Source Heat Pump Association Accredited Installer, Trainer, Certified GeoExchange Designer Plus Trainer

Areas of Expertise

K-12 Education, Higher Education , Commercial, High-Rise, Mixed-Use, Multi-Family , District Energy Systems, Geothermal & Renewables, Decarbonization & Sustainability

As head of Salas O’Brien’s mixed-use and residential district energy system practice, Brian Urlaub is part of a leadership group that has completed more than 400 geothermal projects to date, providing over 84,000 tons of system capacity. Urlaub is a member of the board of directors of IGSHPA, serving as vice chairman, and is past president of the Wisconsin Geothermal Association, past member of the Board of Directors of the Minnesota Geothermal Heat Pump Association, and past Advisory Council member of IGHSPA.