News & Insights
Salas O’Brien experts share workplace strategies and marketing insights at SMPS Amplify A|E|C
Join Salas O’Brien and other AEC leaders in Columbus, Ohio, for this annual industry conference.
Salas O’Brien is proud to be part of the Society for Marketing for Professional Services (SMPS) Amplify A|E|C, the premier event for marketing, business development, and leadership experts in the AEC industry. This national conference brings together bold thinkers and innovative strategies, and this year, our presenters are ready to deliver ideas that drive meaningful change and lasting impact.
Bryan Cousino, PE, principal, operations director, Cathy Hutchison, CPSM, AVP, digital marketing director, and Hayli Morrison, CPSM, AVP, marketing integration manager will present on managing workplace transformation and emerging trends in marketing and business development. Through audience participation and scenario-based exercises, attendees can develop actionable plans to address industry changes. We’ll also share insights on how to effectively communicate the evolving AEC landscape to clients and teams.
Session Details
Thursday, August 7, 1:30 p.m. EST
Navigating Change in the Workplace: Beyond Storms to Rainbows and Unicorns
Hayli Morrison
Bryan Cousino
Thursday, August 7, 1:30 p.m. EST
Emerging Trends in the A/E/C Marketing and Business Development (Panel)
Cathy Hutchison
Friday, August 8, 9:30 a.m. EST
Sketchnoting for Team and Client Conversations (Workshop)
Cathy Hutchison
Salas O’Brien is also honored to be a finalist in this year’s Marketing and Communications Awards for our 2024 Impact Report.
About Amplify A|E|C
Hosted by the Society for Marketing Professional Services (SMPS), Amplify A|E|C is where marketers, business developers, and firm leaders gather to explore the future of AEC marketing, leadership, and culture. With three days of energizing sessions and expert-led workshops, the conference equips attendees with the tools and strategies needed to lead with confidence and creativity. For more information, visit here.
About Salas O’Brien
Salas O’Brien is an employee-owned engineering and technical services firm focused on advancing the human experience through the built environment. Our team is engineered for impact, helping clients achieve critical goals, advancing our team members through growth and opportunity, and operating at the center of important global issues, including sustainability and decarbonization. We are a top firm as ranked by Engineering News-Record and Consulting-Specifying Engineer, and we have appeared for over a decade on the Inc. 5000 list of North America’s fastest-growing private companies.